Travel China provides timely information on major tourism events, closely tracks current issues on tourism, discusses topics of general interest, and reports on the comments of well-known figures and on popular sentiment so as to enable you, our readers, to keep up to date on tourism trends at home and abroad.

Travel China introduces the culinary arts and styles of China, both traditional and modern, and shopping, entertainment and consumption trends.

Travel China provides information on hotels-- their facilities, services, amenities and prices. It provides tourism transportation information, presents the latest tourist destinations and choice tour routes. and publishes maps of popular tourist cities. It reports on China's reform, and provides information on commerce and investment, offering business opportunities. It also publishes articles written by foreigners staying in China on their impressions and experiences, and gives useful orientations to daily life. It describes folk customs, behavior, festivals and religious beliefs of China's various ethnic groups.

Travel China, with circulation of 60,000, is distributed in 39 countries and regions around the world. lts target audience is composed of tourism administration and service organizations, tour operators, companies and individuals in the foreign business community, and travel loves the world over.